AI changed shopping faster than anyone expected.People aren’t browsing. They’re just asking.“What’s a good dark green glass tile for a walk-in shower that is affordable and doesn't look cheap?”“Which dark brown media console fits a 10 x 11 living room against a 10 ft wall and is under $500?”And when ChatGPT or Google SGE answers, your product might not be the one chosen. Even if it’s better.Not because your products are bad. But because they’re invisible to an AI agent.Your team nailed the PDPs, branding, and imagery. You’ve got great SKUs, solid reviews, maybe even awards.But under the hood? Your product data wasn't designed for a machine. Or worse, absent.Schema is thin.
Descriptions don’t match AI queries.
Critical details AI needs are buried or missing.Great products get skipped.That’s why I'm building Prim.We make your SKUs discoverable and understandable so it's recommended by AI.We're early in the AI-shopping revolution. Anyone claiming to have it all figured out is probably selling snake oil. The landscape is shifting quickly. What it takes to show up and win in AI-driven commerce will keep evolving.But one thing is clear: we believe product data is foundational in this journey.And that's exactly why Prim exists.We audit your products, clean your structured data, optimize PDP copy for real AI queries, and run visibility tests with real AI models.We’re not just solution providers. We’re your partners. We'll learn together, adapt quickly, and stay ahead of the curve.This isn’t SEO, CRO, or another dashboard you’ll forget.It’s AI-readiness. It’s visibility engineering.Because if your product data isn't ready for AI agents, you're not visible.I’m Imran. I've spent a decade optimizing brands' marketing with ML/AI. But the new visibility problem isn't marketing. It's data.And, look, we’re not for everyone.We're for the mid-sized, ambitious brands with great products and tight teams who deserve more visibility than they’re getting.We’re just getting started and hope you'll join us.Imran Jeddy
CEO/Founder, Prim
[email protected]